Victoria Beckham Hong Kong confirmed

Former Spice Girl Victoria Beckham has confirmed her second fashion store will open in Hong Kong early next year.

Beckham, wife of the famous footballer and fashion celebrity David Beckham, is now a fashion designer. She opened her first flagship store in London and is so pleased with its trading has committed to a second in Hong Kong.

“Our next store will be in Hong Kong in the first half of next year, which I am incredibly excited about,” she said in an interview published in the UK over the weekend.

Beckham, 41, says her store will cater for every level of shopper – it will not be an exclusive designer boutique.

“I’ve always wanted people to be able to come to the store, whether it was just to browse, look at the architecture, buy a key ring or a full runway look. I have the most phenomenal shop staff.”

Beckham has two ranges: The original Victoria Beckham collection and VVB, a newer sister range she is now expanding.

“The VVB collection actually merged with denim this season for the first time as a result of really listening to my customer and understanding that the two categories belong together.”

Comments

2 comments

  1. Avatar

    Cecilie Larsen posted on October 12, 2015

    Hello, Where in Hong Kong will the shop be located? Best regards Cecilie Larsen reply

  2. Avatar

    Editor posted on October 12, 2015

    Cecile, they have not yet revealed where as yet, but we are picking someone in central, and possibly a store-in-store within a Lane Crawford Joyce business. But we're just guessing at this stage, too. - Editor. reply

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