C-star 2017 opens in Shanghai next week

Packed with the latest retail industry concepts, C-star 2017 which opens in Shanghai next week offers compelling opportunities for retail professionals from Hong Kong and further afield.

The third edition of C-star – Shanghai’s International Trade Fair for Solutions and Trends all about Retail will be held from April 26 to 28 at Shanghai New International Expo Center. This year, C-star will collocate with Hotel Plus – Total Solutions for Commercial Properties to comprehensively showcase retail, franchise, vending machine, building materials decoration and design, furniture, lighting, cleaning, intelligent education, boat and leisure products, jointly offering a unique one-stop commercial space platform and all-inclusive solutions. The two shows span over 20,000 sqm of exhibition space in 17 halls and are expected to attract upwards of 100,000 visitors from around the world.  

C-star 2017 continues to offer a professional and international platform aligned to retailers from China and abroad to learn about the latest developments and trends in the Chinese retail industry. This year’s C-star will provide various possibilities for retail professionals to meet and exchange their knowledge. Leading Brands Include  Schweitzer Logistics (Italy), SES – Imagotag (France), Bizerba (Germany) , New Crazy Colors (Italy) , Futuristic Store Fixtures (Singapore) ,  Arcnode (China/ France) , Shanghai Shopworks Display (China) , Shanghai Longsun Building Material (China) and Redman (China).

Business matchmaking and forum

C-star 2017 launches Online Matchmaking System to help participants find target customers and maximise their exhibiting results by allowing exhibitors and visitors to make appointments prior to the exhibition. Visitors can easily increase the efficiency of their visit by previewing exhibitor profiles and planning appointments throughout the show.

Meanwhile, the C-star Retail Forum presents international retail experts who will be sharing their knowledge and experience about The Retail Revolution in China: The Concept of New Retail and Solutions of the Future. The forum will invite Chinese and international guest speakers made up of retail experts, industry suppliers or representatives of government, associations and research/educational institutes. The prestigious forum participants will discuss methods to introduce the latest retail concepts from overseas markets into China amidst a changing environment and how China can better and innovatively incorporate e-commerce into the retail landscape.

Newly confirmed speakers include Wang Yueqing, business development and governmental affairs director at K11,  Wei Jianping, GM of Shanghai Joy City and Changfeng Joy City,  Zhang Sheng, VP of Lawson China, Shen Wei, GM of Hema Xiansheng, Su Jie, business deputy GM at CENBEST, Zhou Yong, professor at Shanghai Business School, Li Xiaopeng, founder of Chic Bus and Wang Zhigang, CEO at VIMIU.

As C-star gains momentum and influence in China’s retail industry, major industry associations are supporting the trade fair, including EHI Retail Institute bringing a number of top retailers from Europe to the fair; China Commerce Association for General Merchandise (CCAGM), the Shanghai Chain Enterprise Association and the Overseas Education College of Shanghai Jiaotong University, hosting retailers from the China Chain Enterprise CEOs EMBA program.

C-star Brand Zone

The C-star Brand Zone area within the event offers an exclusive opportunity to see the latest products, innovations and services from the retail industry. Located in hall N5, this zone is divided into presentation and meeting areas. Streamlined 20 minute presentations are followed by 20 minute meeting slots for interested customers. The C-star brand zone is an efficient concept, target-orientated and designed to serve customers’ needs.


Visitors can pre-register for an e-ticket by visiting C-star’s official website or through C-star’s official WeChat channel. Pre-registered visitors will enjoy a streamlined registration on-site process on top of free admission to the show (visitors without pre-registration will need to purchase tickets at RMB30 per person for admission).

Scan the QR code below to follow C-star official WeChat account.

C-star 2017 code

  • As the official satellite expounder EuroShop – the world’s leading trade retail trade fair, C-star 2017 benefits from being a unique business and knowledge platform.


Comment Manually

Inside Retail Polls

Does your retail business have a presence on Wechat?

FREE NEWS BRIEFS Get breaking news delivered