Mall operator K11 honoured for innovation

“Museum-retail” mall operator K11 has been named one of Fast Company‘s Most Innovative Companies for 2019.

This is the second year that K11 has been honoured by Fast Company. After being recognised as one of the most innovative companies in China last year, in this year’s list, K11 has for the first time been recognised in a global category under the urban development and real estate sector. K11 is also the only Asian company named under this year’s award category for this sector.

Since 2008, Fast Company’s annual Most Innovative Companies list has been honouring pioneering companies around the world across 41 categories that encompass a range of sectors and areas.

This year’s list recognises the transformative impact K11 has on retail in bringing together online and offline experiences to better serve its consumers across Greater China. In honouring K11 in this list, Fast Company recognises how K11 has weaved technology throughout its business.

“At K11, we constantly strive to curate the most exquisite experiences by integrating breakthrough ideas and new models in order to transform shopping into a truly immersive activity that delivers refreshing new journeys for the next generation of customers”, said K11 owner New World Development Group’s founder and executive VP Adrian Cheng.

“What we provide goes beyond just shopping; we aim to build an urban ecosystem where people work, live, shop, play, eat and dream in one inspiring and integrated hub in some of the world’s most exciting cities. I am incredibly proud that our commitment has been recognised internationally and congratulate the K11 colleagues who made this award possible. We will continue to innovate moving forward, and I am extremely excited about our upcoming plans with the full opening of Victoria Dockside later this year.”

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