Apple Japan opens its largest store yet, in Marunouchi

Apple Japan has opened its largest flagship store this month in Marunouchi, Tokyo. 

The new stores was designed by Foster + Partners, one of several architecture practices commissioned to build the tech giant’s retail stores around the world. Foster + Partners also recently completed the revamp of the Fifth Avenue ‘cube store’ in New York City. 

A Foster + Partners spokesperson said the company wanted the Apple Japan store to embody “an honesty of materiality”. 

Located adjacent to the busy Tokyo Station, Apple’s fifth store in Tokyo features a facade featuring two-storey glass display windows framed with aluminium and with 3-dimensional, rounded corners. 

Inside, locally sourced bamboo was planted to create a vibrant greenery atmosphere. 

“The opening of Apple Marunouchi marks a significant moment in Apple’s long relationship with Japan,” said Deirdre O’Brien, senior VP of retail and people at Apple.

“We wanted to create a restrained presence amid the bustle of Tokyo,” said Stefan Behling, head of studio at Foster + Partners. “The beautifully crafted aluminium vitrines (display windows) define the boundary of the store and Apple’s presence, offering everyone walking by a glimpse into the store. The structural grid gives the entire volume a certain rhythm, while the calm interior is enhanced by the bamboo that lines the perimeter.”

Later this month Apple Japan will also relocate its Apple Fukuoka to a new and expanded location and complete the remodelling of Apple Omotesando.

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