IRHK-RCE-2018-Tickets-min

Millennial Masterclass – 18th May 2018

$ HKD 499.00

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Product Description

Strategies to win the hearts and minds of new generational customers

Inside Retail Academy is on again this May bringing together retailers, experts, technology and industry partners to collaborate, share, educate and transform our mindsets to connect with a millennial customer, understand their behaviours and how retailers and organisations can engage with the market effectively.

Through the Academy ½ day Masterclass being hosted at KPMG you will learn

  • What Millennials really think about retailers.
  • Case studies of break-through campaigns which turned millennials into customers.
  • How millennials are embracing new lifestyles and why that might impact buying behaviour.
  • How technology and social media dictate new generational behaviour.

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